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Kellie Hush joins Pink Ink for a stylish evening

Laura Peppas

Editor of Harper’s BAZAAR Australia Kellie Hush has the kind of career most people can only dream of.

As one of the most influential women in Australian fashion, she’s a regular at international fashion weeks, has dined with the likes of Valentino and can call supermodels Miranda Kerr and Elle Macpherson friends.

This month Kellie will return to her former hometown, Canberra, for an exclusive ‘Pink is the New Black’ event at Braddon boutique Pink Ink.

Guests at the 28 October event, which will preview the store’s exciting new look, will have the chance to participate in a “Q & A” session with Kellie about her career, the Australian fashion industry, her favourite labels, the role that independent boutiques play and more.

An elegant pop up bar will serve champagne at the event, and stylish canapés will be offered to guests.

Speaking to us from Paris Fashion Week, Kellie says she is excited to see Pink Ink’s transition.

“When I was a mad fashion teen I always had to jump on a bus for a day shopping trip to Sydney so it is fantastic that there is a store like Pink Ink in Canberra,” she says.

“Independent boutiques are curated – the best of the best. They are more personal and understand their customer more than the big department stores and chain stores. It is a more personal shopping experience which I personally love.”

Kellie Hush.

Kellie Hush. Photo: WordPress.

Since 2003 Pink Ink has been a destination for shoppers seeking exactly this kind of personalised experience and eclectic mix of labels. With a designer portfolio which includes labels as diverse as Ellery and Max Mara and an in-house styling service, Pink’s customers are able to interpret fashion trends and ideas in a way which is both personal and unique.

The fashion industry has changed “immensely” since the beginning of her career, says Kellie, who was the fashion editor for the Sydney Morning Herald and the editor-in-chief of GRAZIA Australia before joining Harper’s BAZAAR.

“Fashion is now a global business whether you are in Paris or Sydney,” she says.

“The internet means you can shop anywhere anytime and social media means you can take your fashion message to the world. I think Australia is doing incredibly well on the international stage.”

One of Kellie’s preferred Australian labels is KITX (which currently features in Pink Ink’s brand portfolio). “Kit Willow is a dear friend of mine so I’m very proud of her and her new label,” she says.

Kellie’s philosophy around style involves a long-term approach which is supported by boutique-style shopping. She believes in “individualism and not being a slave to trends… It’s why I also believe in investment shopping – buying quality pieces that will last beyond a season.”

Pink Ink director Jane Pettersen says it’s a “great privilege” to have Kellie in Canberra and at Pink Ink.

Want to meet Kellie Hush? HerCanberra has five tickets to this exclusive event.

To be in the running, post your interpretation of ‘Pink is the New Black’ to your Instagram account and be sure to use the hashtags #pinkisthenewblack, #hercanberra and #pinkink 

This is a sponsored post. For more information read our sponsored post policy

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Laura Peppas

Laura Peppas is HerCanberra's senior journalist and communications manager and is the Editor of Unveiled, HerCanberra's wedding magazine. She is enjoying uncovering all that Canberra has to offer, meeting some intriguing locals and working with a pretty awesome bunch of women. Laura has lived in Canberra for most of her life and when she's not writing fervently she enjoys pursuing her passion for travel, reading, online shopping and chai tea. More about the Author

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